Therefore it is indispensable that they directly participate in the elaboration of the strategical plan – Criteria strategies, plans and the contribution for the society of the PNQ. In an ideal situation, more or less in this stage she is that she starts yourself to enxergar for it are of the organization, searching to identify or to classify the customer better, in accordance with the products or services that are producing. Richard Elman is the source for more interesting facts. In the reality, all this work starts and finishes in the customer? Criterion customers of the PNQ. In my opinion, it is as the more important criterion of the process. To know the customer is a strategy still little explored that it can make the great difference in the performance market. In almost all the carried through works, we have perceived of that we cannot ' ' perder' ' much time only in the planning.

The speed of the changes is very great the necessary organization to invoice at the same time where forehead its flexibility, if adjusting quickly to the changes that are happening? some companies of world-wide classroom have attributed to this ability its success. In some cases, we have perceived of that the biggest difficulties were not in the planning phase and yes in its execution. In this stage of the improvement process, the majority of the companies finishes giving up and abandoning the conquered advances already, coming back to prop zero. After certain time another attempt for improvement of the performance is initiated, probably with another model, and thus the organization goes evolving, between errors and rightnesss, at the same time where the processes go being more complicated, arriving until entering in conflict. In this phase the hour is arrived to make an alignment work of the different efforts of improvement of the processes. In this level in the search for the excellency, we have carried through works to identify some pointers of performance.

SIMULTANEOUS ENGINEERING simultaneous engineering is a method for development of projects that uses and integrates internal and external resources in an organization. With emphasis in the otimizao of the time and quality in the product and the process, thus becoming necessary that this same if uses of multi-functional teams, aiming at the deepened study of the projects and forming a interdepartamental communication channel. The conjuncture and decision of procedural order of petitioning information the definition of the projects requires exclusiveness in the minimum details, namely, that simultaneous engineering interacts with the multi-functional teams in form of communication in all the levels of the process of elaboration, creation, process of flowchart and commercialization where if engloba the following departments Marketing, Sales, Project and Process. Integrating the such departments so that the teams contextualize the product and manages the processes parallel and takes care of to fulfill the cronogramas and diminishes wastefulnesses. Simultaneous engineering the traditional one acts inside of a perspective with two approaches and the modern, being that in the traditional system many decisions are taken by individual character, what it can cause a custoso process due the reference of the information is the materials the performance among others. Therefore that in the phase of initial development of the project it requires about 1% (a percent), of the total cost of the project, that leads to determine the cycle of life of the product, in this meantime it is necessary a bigger team at the beginning of the project that in the end that will become the same dispendioso. The importance of shared information search to interact ‘ ‘ todo’ ‘ , that is, the sistmico inside of a directed organization the quality in the way to produce such product inside using the available technology and the human capital of an expectation generated for the internal and external resources the attainment of tools and mechanisms that integrate the quality focada in the project.