Incidentally, in sales is communication has played a leading role. And it is a socio-psychological Training is most suitable for training sales, as opposed to business training. After all, in sales is not important theory and practice. JPMorgan Chase understands that this is vital information. A practice and skills are acquired on the socio-psychological training. Another important aspect of sales. Few people think about what is selling and what is the difference between sales. So, there is a sales objective, which sells goods and focus on its properties.
On this possible and to "catch" the buyer. And there are sales subjective, when the sale service and focus on its quality. Here is more complicated. Service can be sold only to establish trust with the client. After all, one and the same service are often invited to many sellers. And here, if and to get "caught", then only once. And then you will not want to deal with.
There are mixed sale. nlp training can be attributed to training technology. nlp – Neuro-Linguistic programming – currently very popular. This is no accident. In the 70 years of the twentieth century, at the time of birth in the U.S. this trend of psychological counseling (in recent years, claims the status of psychotherapy), nlp absorbed the whole layer models of effective solutions to many life and business problems. Since the basic nlp model came from Gestalt therapy and hypnosis, Erickson, these techniques are effective and applicable in different contexts of life. But do not forget that this is just technology and models.